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Welcome to WIC Video Series

Learn about the services WIC offers through the Welcome to WIC video series.

As you watch each video, write down questions to ask your WIC staff during your appointment.

brochure and card welcome
shopping welcome

Complete in 3 Steps

Follow the steps below to complete your Welcome to WIC orientation.

Three Steps Icon

Step 1: Watch all six videos below.

Step 2: Let your WIC counselor know when you have completed watching all six videos.

Step 3: Ask your WIC counselor questions about the information shared.

1. Welcome to WIC

Clock icon Video length: 1:49 minutes

WIC provides nutrition education, healthy foods, support for breastfeeding, and referrals to other services.


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2. Eligibility Requirements

Clock icon Video length: 2:26 minutes

Watch this video to see if you might qualify for WIC. To learn more about your WIC eligibility requirements visit: How Can I Get WIC.


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3. What Foods Does WIC Provide?

Clock icon Video length: 4:29 minutes

Learn about your WIC benefits, discover new foods, and get tips to make shopping easier for your family.


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4. Your WIC Card and WIC App

Clock icon Video length: 3:17 minutes

The California WIC Card and App makes shopping fast and easy!


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5. How to Redeem Benefits at the Store

Clock icon Video length: 5:48 minutes

Tips to remember:

  • When shopping, separate WIC from non-WIC foods.
  • Keep your receipt for the next shopping trip.
  • You can buy as much or as little as you want at each shopping trip. Use all benefits before they expire.


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6. Your Rights and Responsibilities

Clock icon Video length: 2:50 minutes

When you view the “Your Rights and Responsibilities” video, you are agreeing to follow the regulations for the WIC program. After watching the video, your WIC counselor will have you sign the Rights and Responsibilities form.


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Woman watching video

Welcome to WIC video series in additional languages

Click on a video playlist below to learn about WIC services in your preferred language.




Page Last Updated: April 23, 2026

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